During 2007, I was experimenting with makeup to seek formulas to cure my problematic skin type. One day when a friend asked me about the breakouts she'd been experiencing since trying a particular brand of mineral makeup which I offered to find out about what exactly goes into her mineral makeup product. To our surprise, several possible ingredients were found which had known sensitivity issues that could result in rashes and blemishes.

Light dawned... not all MMUs were made equally!
 
From then on, I get fascinated with the ingredients and went into making purer makeup for myself and friends. Over the years, I have removed more ingredients that is not neccessary for makeup formulation and received many customer recognition with the concoction. LESS is MORE make sense, better formula for natural, good-for-your-skin makeup is better for everyone skin than a whole pot of unknown chemical.

Started from Sep 2010, our brick & mortar store for makeup, skincare and lash extension is officially opened at Marina Square.

I would always love to hear from you and also love to receive challenges for any skin concerns. Contact me at  scoops.by.lolita@gmail.com

Regards,
Jocelyn Lim
MANAGING DIRECTOR (LOLITA GROUP)
MASTER TRAINER
MAKEUP STYLIST
CERTIFIED EYELASH EXTENSION TRAINER (NOVALASH, USA)